$1.8BMinority stakeConsumer & RetailCompleted
ANTA completes €1.5B purchase of 29% PUMA stake, becomes top shareholder
ANTA Sports completed its purchase of a 29.06% stake in PUMA from Artémis, the Pinault family's investment company, for €1,505.5 million in cash. After regulatory approvals, ANTA is now PUMA's largest shareholder and says it will respect the brand's independence while supporting its turnaround.
Why it matters: China's sportswear leader gains a major foothold in a global brand, advancing its multi-brand globalization strategy.
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