The Daily Buyout
$625MStrategic acquisitionHealthcare & Life Sciences

Oura buys AI primary-care startup Counsel Health for $625M

Smart-ring maker Oura is acquiring Counsel Health, an AI-native primary care platform pairing medical AI with licensed physicians, for $625 million. Counsel was already integrated into the Oura app in June; CEO Muthu Alagappan will become Oura's chief clinical AI officer, joining with the company's 70 employees.

Why it matters: The deal comes weeks after Oura shelved its up to $2.2B IPO, as it pushes beyond wearables into care delivery while rivals like RingConn and Ultrahuman close in.

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